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END CLIENT
United
Way of Lee County
USE/FUNCTION
What's
more identifiable in America than a roadsign?
We played on that concept, and the ancillary
ideas of roads, travel, breakdown and rescue,
to form the central message of the 1999-2000
United Way campaign.
DESCRIPTION
Two-
opr three-color, mixed formats
DESIGNER
Richard
Williamson
COPYWRITER
Richard
Williamson
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